How To Get Backlinks, The #1 SEO Ranking Factor
Links from other sites to yours - also called backlinks - continue to be the most important ranking factor that search engines look at when deciding where to rank a web page in search results. Also, links to a web page are the one and only factor contributing to the page's PageRank (not to be confused with your web page's rank in Google).
Backlinks are the most valuable and perhaps least easy way to improve your SEO. But seriously, they're worth it.
You don't have direct control over your backlinks the way you do over your title tags or other website content. So how can you get these magical backlinks to help your SEO?
- First, create great content on your site that people would want to link to.
- Ask. Contact site owners personally - don't use an automated system or send the same email to everyone. Give people a good reason to link to you, like a blog post you think would help their visitors.
- Keep an eye out for sites that mention you without a link, or use not-so-valuable anchor text (like "click here" or your website name). Then ask them nicely.
- Include your keywords and links in press releases, and submit them to press release sites. They'll be republished, complete with the links to your site.
- Tip: Make sure links you get are DoFollow (not NoFollow) and anchor text.
- If you haven't already, build a nice page for your site on AboutUs.org and ask us to make its links to your site DoFollow. (more info)
For more details on getting valuable inbound links, check out these articles:
- 35 Local Link Opportunities
- Get Good Backlinks
- Keep Track of Inbound Links
- Build Links with Press Releases
Things to avoid:
- Paying for links or getting links from "iffy" sites. You could be penalized by Google.
- Focusing on quantity over quality. A few good links from popular, relevant sites will help your SEO more than many links from random sites.
- Link exchanges, link wheels, or other link schemes. These provide marginal value, and could hurt you.
- Leaving generic or spammy comments on blogs. Links in blog comments are usually NoFollow anyway, so they won't help your SEO. However, leaving meaningful comments is a good way to build your brand and get direct visitors.
- Common website issues that can dilute or throw away your "link juice". For more information, read Quick SEO Fixes for Links.
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Related articles:
SEO Benefits of Blogging
The Seven Deadly SEO Sins
9 Questions To Ask After A Site Links To You
The 10 Week SEO Diet
5 Steps To A Great SEO Campaign
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This post is commendable and helpful. Thanks Derrek!
ReplyDeleteHarpreet..:)
It's always helpful reading some new information about SEO. Thanks for the easy to follow article!
ReplyDeleteDarian
www.darianwilk.weebly.com
nice info..v useful.. bookmarked!
ReplyDeleteThank you Harpreet, Darian and Geeta for visiting and for your valued comments. I'm happy that you found the article helpful and I hope to bring you more of the same very soon :)
ReplyDeleteIt is best to avoid link farms and unrelated sites when doing off site SEO. There has been a debate about nofollow and dofollow links but for me, backlinks is backlinks, no matter what it is.
ReplyDeleteThanks for sharing your info. I really appreciate your efforts and I will be waiting for your further write ups thanks once again.
ReplyDelete